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Jones Takes Home Three American Advertising Awards
The Jones Dairy Farm marketing team has received many awards throughout the years—and 2017 was no different. American Advertising Awards, formerly the ADDY Awards, is the advertising industry’s most representative competition, attracting more than 40,000 entries every year in local competitions.
This year, our team took home three Silver ADDYs for the following categories in our local competition:
This category recognizes web pages or series of pages that feature specialized information but support the overall parent website. The Jones Brinner microsite does just that. Complete with interactive quizzes, prep tips and more, it’s an engaging ode to all things brinner. Check it out!
Online Film, Video & Sound Campaign – Internet Commercial
The Jones Breakfast Hack videos, which were developed specifically for social advertising, were honored in this trendy category. The videos provide users with quick tips and tricks that make breakfast easier—whether they’re entertaining overnight guests or rushing out the door before school.
Social Media – Campaign
Recognizing creative executions of brand advertising, marketing and/or promotion across social media, the Jones Family Rules Facebook canvas ads were a shoo-in. Featuring breakfast hack videos and recipes, they’re a fun way for consumers to engage with our latest marketing campaign.